Branding Guide

These branding guidelines will help you determine the best way to use and expand upon the OrgSync brand. Please let us know if you have any questions or if we can help in anyway. Contact us.


The OrgSync Logo



Logo Variations
The OrgSync logo comes in a few different variations for different use cases. The green logo is our standard but the 1-color variants of the logo are used widely nowadays and can be used interchangeably with the standard logo.

Logo Logo-invert Logo-black Logo-white

Standard Logo
For light backgrounds

Download EPS
1000px by x300 PNG
300px by 90px PNG
150px by 45px PNG

Inverted Logo
For dark backgrounds

Download EPS
1000px by 300px PNG
300px by 90px PNG
150px by 45px PNG

All Black
For light backgrounds

Download EPS

All White
For dark backgrounds

Download EPS

Can I customize the OrgSync Logo?

We get this question a lot, and Yes! We want you to feel free to extend the logo and make it your own. Some campuses want to use their school colors, names, imagery etc.. and combine it with our brand. Not every campus does this, but we do have some great examples of what that might come out as:

If you extend or change the OrgSync logo it must be approved by OrgSync's Design Team, so send us an email at design@orgsync.com with your changes. We're pretty easy going we just want to help you make the logo the best it can be!

Bju-sync Berg-sync Beach-sync

Secondary Icons & Logos

C-display
OrgSync C

The "OrgSync C" is used as a standalone element to reinforce the OrgSync brand. Our clients often use it to represent OrgSync but change the color to match their school branding.

Download EPS


Icon
OrgSync iOS App Icon

This icon is used in the OrgSync iOS app but can be used in any place where a square icon is needed to represent OrgSync.

Download Icon Set



Colors

The OrgSync blue and green are probably the colors you are most familiar with but we have built up a color set to be used throughout our marketing materials. These colors all work well together and together provide a colorful identity to the OrgSync brand.

Primary Colors
This is where you start, with the OrgSync primaries.

  • Blue
    CMYK: 91, 68, 42, 28
    RGB: 31, 70, 95
    HEX: #1f465f
  • Green
    CMYK: 53, 22, 100, 3
    RGB: 133, 157, 14
    HEX: #859d03
  • Orange
    CMYK: 6, 60, 100, 0
    RGB: 233, 127, 2
    HEX: #e97f02
  • Fuschia
    CMYK: 20, 100, 57, 6
    RGB: 189, 21, 80
    HEX: #bd1550

Secondary Colors
After you have used up the primary colors then you move on to the secondary colors, which are in no particular order but are great for extending the coloring scheme through whatever you are working on.

  • Light Blue
    CMYK: 67, 20, 12, 0
    RGB: 76, 164, 200
    HEX: #4ca4c8
  • Purple
    CMYK: 44, 91, 3, 0
    RGB: 155, 61, 149
    HEX: #9a3d92
  • Red
    CMYK: 4, 88, 5, 1
    RGB: 227, 69, 68
    HEX: #e54545
  • Yellow
    CMYK: 18, 25, 99, 0
    RGB: 215, 182, 43
    HEX: #d7b52a
  • Web Blue ( Web only )
    HEX: #0076ae



The Icons

The icons used throughout OrgSync marketing and branding have become an important part of our brand identity. Their aestethic carries over into most of our marketing materials and because of that we get the request for our clients to use them as well. Our icon set is based upon the Pictos icon set. While we have heavily modified this icon set we are bound by the license to not distribute those icons. If you are interested in aquiring the set for yourself it can be bought, or there are numerous free alternatives that can be used to closely mimic the OrgSync-style icons.


Use of our Brand Materials:

In general
We're flexible! We want you to make OrgSync your own, so if that means you need to customize our logo then go ahead and customize it. Our only request are that the logo is not used in a disparaging way or modified in a way that would reflect negatively upon OrgSync.

Advertising, promotional, and sales materials of commercial products
Please check in with us before using our logo on websites, products, packaging, manuals, or anywhere else where you are selling a product or service. It's OK to say in text "works with Orgsync" or something along those lines.

Education and instruction (books, guides, publications, and conferences)
You can use our brand materials for educational and instructional purposes, but please remember that it shouldn't be confusing or misleading, or suggest our sponsorship.

Products, websites, names and logos
Please don't use our name as a part of your company or service name, website name, trade name, or product name. Don't use our logo or incorporate our logo into yours. Don't use a domain name containing "OrgSync" or any confusingly similar words.

Merchandise
The OrgSync logo can be used on merchandise for non-commercial purposes. So go ahead and put it on your t-shirts, your coffee mugs, your awards, your giveaways -- as long as the items aren't being sold.

More questions?
Feel free to email design@orgsync.com. It helps if you send a mockup of your intended use so we can be specific in our response. We'll do our best to get back to you ASAP.

By using OrgSync brand materials, you agree to the OrgSync Terms of Service, these OrgSync branding guidelines, and all OrgSync rules and policies, as may be updated from time to time. You also acknowledge that OrgSync is the sole owner of OrgSync trademarks, promise not to interfere with OrgSync's rights in them, and acknowledge that goodwill derived from their use accrues only to OrgSync. OrgSync may review use of the branding materials at any time and reserves the right to terminate or modify any use.